The Broadcast Monitoring Blog

4 Ways Broadcast Monitoring Helps Advocacy Groups Create an Impact

The events make for riveting footage. Thousands of protesters with signs and chanting outside an office building. Police arresting peaceful demonstrators for blocking traffic. A reverend sharing a personal story with a reporter to illustrate why change is needed. Viewers instantly become glued to what’s on their screens.

Read More

5 Reasons Pharma Companies Need Broadcast Media Monitoring

Pharmaceutical companies have had a rough ride in the media over the last couple of years. Both Mylan Pharmaceutical and Turing Pharmaceutical have faced criticism for drug pricing, and Valeant Pharmaceuticals is under federal investigation for insurance fraud. But the news on firms isn’t all negative: Johnson & Johnson recently agreed to buy Abbott Medical Optics in a well-heralded deal.

Read More

Free Trial of TVEyes.

Get started today. 

TVEyes makes it easy to search TV, report on results and prove the value of your efforts.With instant access to every domestic media market – local, regional, national – as well as unmatched global reach, TVEyes helps you pinpoint exactly the right clip instantly.  

TVEyes lets you:

  • Monitor and research coverage.
  • Develop strategy.
  • Report successes.
  • Contain a crisis. 
  • Media train executives. 

Request a Free Trial of TVEyes